The artificial intelligence-driven memory supply shortage is expected to cause upward pressure on smartphone prices from manufacturers like Samsung Electronics, Apple, and Xiaomi in the second half of the year. The Samsung Electronics Galaxy Z8 series, set to be unveiled this month, is showing signs of price increases for its 512GB and 1TB models, with foreign media predicting a rise of approximately 120,000 won for each.
AI-driven memory tightness is now directly impacting consumer electronics pricing, shifting costs to end-users for major smartphone brands.